DATA – a dynamically developing division of Global Marketing.

Through new data products and processes complemented by special projects our company responds to the rapidly growing demands of clients in the collection, analysis and reporting of data that have become an integral part of their business processes.

By using our monitoring service you not only get real information about the physical condition of your portfolio, but at the same time:

  • complete information on the representation of market competition
  • shares in individual commodity categories, product groups
  • overview and share of brands to detailed list of products

An integral part of the information is current price and its types - from normal, through sales leaflets to discounts and sales.

We track the development of prices not only for specific products, but also by group, category and brand.

Reporting in Excel and QlikView is a given.

Data collection

Data collection

A specialized division of the company 
All required data are scanned in one step!  (price saving)

  • Price monitoring
  • Assortment shelf, shelf share monitoring
  • Share of secondary placement

Method of collection

For competitive reasons, the methodology is shared only
with parties who are directly interested in our products

I want more information

Software info

We use our own software developed by Global Marketing s.r.o.

  • Software works in OFF and ON modes.
  • We use hardware by DELL.

Data processing

On-line mode in SYMES

Completely automatic data processing
Controlling audit

Data are available within 20 minutes from collection completion

Data outputs

  • Excel
  • QlikView
  • Data export to client's system